January 16th, 2019 • 3 min read
We reimagined the whole experience of the upper cafeteria of the Pôle Léonard de Vinci in Paris-La Defense to restore its positive image. As part of a school project, we worked during a design sprint of 5 days with the design thinking process on finding ways to address identified issues. I took upon the role of acilitator to guide the team efficiently throughout the week.
Elior group
Julien Lambs
Adrien Mottais
Thomas Khazem
Remi Gauthier
Nicolas Deschamps
5 days
UX Researcher/Facilitator
The upper cafeteria of the Pôle Léonard de Vinci in Paris-La Défense has not known a big success for its new eat on the go concept. The attendance levels kept decreasing over time, despite the efforts of the management to offer a different array of meals. The idea was to understand why the loss of popularity and imagine viable solutions that could be implemented immediately.
As the facilitator, I wanted all team members to feel comfortable participating and motivated. I made sure everyone was heard, every idea was shared, and deadlines respected. We used post-its, paperboards, a timer, and other useful tools.
In only 5 days, we designed our concept following the design sprint process. We kicked things off with a mind map, which helped us take a step back to grasp the big picture. From those new perspectives, we drafted an interview protocol and we went to meet cafeteria customers.
From the interviews, we extracted insights that we transformed into questions with the “how might we” methods. After a dot voting, we prioritized four main issues we wanted to address. We also made a persona that represented the average client.
For each issue, we brainstormed, categorized and voted for ideas. We prototyped our solutions, made storyboards, and sketches. Then, we went to meet potential clients of the cafeteria to collect more feedback to iterate and improve our prototypes.
